The first time I wrote about the use of HITS as a web analytics expression was back in 2007. Unfortunately I still hear this term used. “My website had 1 mio HITS last”, “The video had 1 mio HITS on YouTube”, “My blog had 10.000 HITS” and much more.
WHY DID WE STARTED TO TALK ABOUT HITS AS A WEB ANALYTICS TERM?
WHAT SHOULD WE SAY INSTEAD?
Customers
Potential Customers
Readers